The Quick Version: When Anna and Andrew Johnson created a walk search web site, TrailBehind Inc., their unique major objective would be to appreciate one another’s company and check out a shared desire for the outdoors. That brought them to introduce the app Gaia GPS through the beginning of cellular applications in 2009. Ever since then, the application, staff, and synced trails have expanded to serve over 130,000 users monthly. Gaia GPS is often highlighted in news reports and dedicated customers â such as lovers â are unable to get enough of the software, and sing their praises both from the hill selection and in online ratings.
Whenever Gaia GPS creators Anna and Andrew Johnson found, they connected over their own shared passion for the outside. In reality, their unique first day had been on a hike.
In accordance with Ashli Baldwin, help management and designer at Gaia GPS, Anna was the one who had been large into walking initially. To their basic day, Andrew recalls spending quite often completely out of breath wanting to maintain the lady. As his or her love grew, thus performed their particular desire for locating new tracks to explore with each other. They started to continue more nature hikes, which brought them to go over an easy method that could assist them to learn brand-new routes and monitor their own adventures.
“They quickly understood there ended up being absolutely nothing on the market to enable them to plan travels. They looked for a device but couldn’t discover everything â so they wound up generating a remedy,” Ashli stated. “these people were both developers, very, naturally, they decided to design an app â Gaia GPS â to enable them to.”
As Gaia GPS’ CEO, Andrew concepts and develops the majority of the user interface and leads the company’s company and marketing attempts. Before co-founding TrailBehind, Inc. â the moms and dad organization of Gaia GPS â Andrew had worked in marketing and advertising according to the Chief Executive Officer of SureLogic, a venture-backed business spun-out of Carnegie Mellon University. Anna, at the same time, was actually the designer of TrailBehind techniques and, before that, had worked at Google and Silicon Age as a software engineer. Now, as fundamental tech Officer for Gaia GPS, Anna has become among the many primary designers on just about any job at company.
Jesse Crocker, someone and co-founder of Gaia GPS, is paid with developing big songs of this Gaia GPS app â such as map hosts and infrastructure. In advance of signing up for Gaia GPS, Jesse worked as a ski patroller in Sierras, helping with avalanche control.
What began as a discussed fascination with nature and backpacking converted into a software that has had produced a big impact on the mapping industry, and helped make numerous enjoying interactions, friendships, and opportunities for important recollections.
The App’s handy Features attract Power customers & those that Merely love Hiking
Gaia GPS customers consist of type fans, record-holding backpackers, search and relief personnel, firefighters, Geographic Suggestions System groups, among others.
Ashli thinks that element of why is Gaia GPS interest such numerous consumers is the fact that the application offers off-line mapping and specific tracking characteristics. Oftentimes, consumers cannot understand they do not have to have mobile phone service to make use of these characteristics.
“they feel that maps tend to be pointless if they’re hiking someplace off cellphone service. But that is far from the truth,” Ashli mentioned. “We in fact leave individuals install these maps onto their unique devices before they leave, and your cellphone has a GPS processor chip in it, in order very long just like you install this chart, the phone can ascertain where you stand, and it will explain to you on map without any cellphone or internet service.”
Another interesting Gaia GPS feature allows customers to tape and monitor an entire hike. Customers may also simply take images, record length information, and share their unique specific path with others. Power people tend to take pleasure in these features since they supply the possible opportunity to discuss brand-new courses and escapades with like-minded outdoor lovers.
Gaia GPS Hiking application and Hiking Maps tend to be obtainable on iOS and Android os as well as their site.
The web site additionally functions as a convenient extension from the app and allows for seamless syncing and data backup between your website and mobile phones. Customers could also see online maps, control information, seek out travels, and produce snap-to-trail paths that sync right returning to their particular devices.
Search & security Aids Allow You to utilize the Wild
Ashli and the entire staff at Gaia GPS tend to be pleased with the truth that countless pro teams came to count on the app â specifically those when you look at the look and relief society. Ashli said that understanding the application helps save resides provides her a feeling of fulfillment.
“I became just traveling and ran into a search and rescue group during a training, and I requested all of them when they wished to attempt the app out. Plus they were already deploying it.” Ashli told all of us. “They raved about precisely how user-friendly it’s and how much cash they can be preserving making use of Gaia GPS. Plus, we allow the look and relief community a good rebate.”
Besides his part as a backcountry guide, Jonathan Preuss also serves as a search and relief volunteer. The guy recalls enough time the guy received a crisis necessitate a hiker missing on Devil’s Bedstead eastern in Idaho. He straight away unsealed the Gaia GPS.
“we noticed the look can be bought in, pulled right up my personal Gaia application, made certain I had that map stored, and switched about and returned to your trailhead,” the guy mentioned.
This story had a pleasurable closing, as documented on Gaia GPS blog. “a chopper travelled by soon after the phone call and spotted the lacking hiker, but, by the period, Jonathan had already begun within the trail. The capacity to quickly access digital maps from a mobile device enables look and recovery volunteers like Preuss to respond easily and much more accurately than previously.”
Enjoy unique Passions With Appealing Membership Options
Gaia GPS users say that account has its benefits. With choices suitable for fit partners whom hike occasionally or often, Gaia GPS goes apart from to assist them to find the appropriate experience.
Users can pick to access the standard chart from the app for free. The standard chart is bound to at least one supply â Gaia Topo, and members can download maps for traditional utilize.
Ashli mentioned that Gaia GPS shines for people who go fully into the backcountry. “Gaia GPS has much better maps and GPS features, while offering all functions under their fundamental account for $19.99 each year, with extra maps,” she mentioned.
Membership consists of unlimited downloads and the means to access dozens of map sources. The cost-free app gives you server backup of paths, photos, and various other data. Gaia GPS allows you to capture data, share visits, and right back all of it up. In addition it offers several backcountry navigation characteristics and customizable settings.
A Gaia GPS Premium account will cost you $39.99 annually and it is made for consumers who desire access to the entire world’s greatest assortment of particular maps and overlays that may be put on any chart.
Gaia GPS user Kalen Thorien describes herself as a large hill skier and adventurer, and she discovers the app easy to use and worth the money. “Gaia GPS App â have it. This quickly will be the handiest maps plan and GPS that won’t hurt you wallet. Get and off-line topo and imagery, ready waypoints, track your progress, and discover your local area even though you lack solution â mostly from your own cellphone,” she mentioned in a testimonial on the site.
Gaia GPS people can sign up for a totally free newsletter to stay together with all membership and product improvements.
Gaia GPS is on a Mission to compliment feel & Growth
What began together pair’s need to go through the out-of-doors together is actually steadily getting one of the more prominent GPS applications available on the market. Gaia GPS has seen remarkable development in revenue much more folks choose the application as their primary source getting the absolute most in the outside.
“this is certainly an extremely exciting year for us. Over the past six months, our active people have actually doubled to significantly more than 131,000 every month. Mostly, our very own users range between 20 to 60 years of age,” Ashli said. “It’s exciting to see the community for this software increase. I’m constantly surprised to know about all the various groups of people that using the app â both domestically and worldwide.”
The Gaia GPS group might be small, even so they put their unique souls inside work they actually do. As backyard lovers by themselves, they have most pleasure from understanding that the app impacts lives in important and life-saving methods. Ashli informed us the group is actually dedicated to providing top-notch support service and wishes users to enjoy their particular knowledge about Gaia GPS.
“the aim is to make software since available as you possibly can. So we should make the onboarding experience very easy for every customers â from when they download the app to whenever they go on their unique journey,” she said. “That’s what we are emphasizing in 2010 â specially with all of of one’s user growth. We actually need to make sure that everyone has an excellent, enjoyable, and simple knowledge.”